Your needs Your budgets = Our solutions
Niagara University Athletics corporate partnerships deliver results and can directly impact your bottom line.By partnering with Niagara Athletics, you will experience an unprecedented level of acknowledgement and support by some of the most loyal and dedicated fans in the region.Niagara's tradition of excellence on the field of play, on the court and on the ice has fostered a loyalty second to none. Our student-athlete's successes in life and in the classroom have secured a unique sense of unity and pride.As a corporate partner, you will be an integral part of this community.
FAN DEMOGRAPHICS:
Did you know that:
45% have household income over $150,000
67% are over 35 years of age
75% own at least one home
97% own at least one car
22.2% consider themselves the decision-maker within their company
FAN PURCHASING PATTERNS:
Did you know that:
91% of NU fans ate dinner at a sit-down, full service restaurant within the past 4 weeks
57.5% said that they had stayed overnight in a hotel 3 or more times in the previous 12 months
70.5% went to a sports bar or pub in the previous 12 months
67.3% performed home improvements in the previous 12 months
30% shopped for a new or used car in the previous 12 months
HOW FANS FEEL ABOUT NIAGARA ATHLETICS:
Did you know that:
62% of NU fans say that partnerships positively influences them to support a sponsor
63% of NU fans say that they would consider switching their purchases to support a sponsor
36% of fans say that ads on Niagara Sports Network broadcasts influence their buying decisions
78.8% of fans visited PurpleEagles.com at least 5 times in the previous 4 weeks
These figures are based on an independent survey of Niagara fans by Rojo Research in May 2011.
OUR PHILOSOPHY
By aligning with Niagara Athletics, our partners receive the highest level of visibility and awareness while supporting our dedication to our student-athletes. We are driven to deliver results through our creativity, attention to detail and service to our clients.Our goal is your satisfaction.
PERSONALIZATION
Every NU partner receives a personalized program designed to meet and exceed the partner's goals and expectations.This program will involve a variety of tools to reach your audience.These tools are designed to maximize your investment and maximize your results.
SERVICE
Throughout the partnership, you will experience hands-on service and exceptional flexibility.No matter the size of the investment, you will be treated like it's the largest.
OPPORTUNITIES
Radio, TV and InternetAds | Title Sponsorships | Student Promotions |
Print Advertising | Social Media Marketing | Giveaways |
Signage | Game Day Sampling | Game Broadcasts |
In-Game Events | Game Sponsorships | Email Marketing |
Community Tie-ins | Campus Connections | Tickets |
Product Placement | Ticket Backs | Posters and Schedule Cards |
Game Programs | Giveaway items | ....and so much more. |
TESTIMONIALS
Tim Horton's is proud to support Niagara University athletics. Our sponsorship goes beyond just signage and includes a critical component, activation. A sponsorship with Niagara University delivers results!
-Jon Maurer, Regional Marketing Manager, Tim Horton's
Through our partnership with Niagara University Athletics, Mount St. Mary's has been able to communicate to our patients and the general community in a variety of ways. From the signage at athletic venues to advertising on game broadcasts, we can tailor our messages to our targeted audience.
-Fred Caso, VP - Community Relations, Mount St. Mary's Hospital and Health Center
I have always been impressed by Niagara's unwavering commitment to the student-athlete experience. Together, we've built a partnership that reaches past traditional advertising and promotion and completely enhances both of our organizations. We are proud to be part of the Purple Eagle Team.
-Ron Raccuia, President, AdPro Sports
As a partner, N.U. Athletics has consistently delivered excitement around Pepsi trademarks - while exciting a key Pepsi demographic...maximizing the consumer experience and interaction with our brands on campus.
-Mike Socash, Key Account Manager, Pepsi Beverages
We have been very pleased with the mutually beneficial relationship we have had as a corporate sponsor with Niagara University. The exposure provided as a sponsor has assisted in achieving our business objectives. It is a true win-win situation.
-Monica Rapini, Assistant Director of Sales, Sheraton at the Falls Hotel
