Sponsorship Opportunities

The Purple Eagles Corporate Sponsorship Program helps provide revenue for Niagara University's entire varsity program. In return, Niagara University's sponsors receive valuable exposure and an association with one of the finest athletic programs in the Buffalo-Niagara region. Thanks to our corporate sponsors, Niagara University Athletics is able to provide all of its teams with additional opportunities to promote their sports, as well as increase their operating budgets.

BALL/STICK GIRLS & BOYS

Youth program at all men's and women's basketball and hockey games. Child and family receives (4) tickets to game, opportunity to sit near team bench and participation in pre-game ceremony.

Logo will appear on ball boy/girl t-shirt
Acknowledgment of sponsorship during in-game PA announcements
Opportunity to escort child to center-court during pre-game ceremony

BOX OFFICE & TICKETBACKS

Ticket backs are an ideal fit for sponsors seeking a highly measurable, couponing opportunity. They also serve as an outstanding reminder to fans to stop in for their tailgate supplies on their way to the game or to grab a snack after a Purple Eagles Victory! Sponsors will also receive signage located at the highly trafficked Dwyer Arena and Gallagher Center Box Offices.

Signage at both Dwyer Arena and Gallagher Center Box Offices
Coupon on back of all tickets used for hockey, basketball and theater events.
Sponsorship to be recognized through in-game PA announcements

GAME DAY

Being an individual game or series sponsor of Niagara Basketball or hockey gives your company the chance to maximize its exposure and association with Niagara Athletics.

Individual Game Sponsor will receive:

12 Chairback Reserved Seats
50 General Admission Tickets o charity of choice
Pre-Game Presentation
Logo/Name Recognition on Game Advertising & Promotional Materials
Courtside "Game Sponsor" Recognition
Public Address "Game Sponsor" Recognition
Game Program "Game Sponsor" Recognition
Radio "Game Sponsor" Recognition
Opportunity for On-Court Contests/Promotions
Opportunity for banner placement
Opportunity for In-Arena Product Sampling/Promotional Distribution
Mentions and logo placement in all media avenues used to promote the game.
Opportunity to sponsor a premium item handed out to fans at the game featuring your company's logo on the item (Production cost of item incurred by sponsor)

KIDS CLUB

Presenting sponsorship rights are being offered for Niagara's young fan initiative. Program includes logo & coupon opportunities plus sponsorship acknowledgment in all Kids Club advertising.

Title sponsorship
Logo and coupon in Kids Club newsletter
Acknowledgment of sponsorship in all Kids Club Advertising.
12-month Sponsorship

MAGNET SCHEDULES

Niagara Athletics distributes a variety of collectable magnet schedules each year. Magnet schedules are a great way for a sponsor to find their way into Purple Eagle fan's homes, and remain there for many years as part of collections. Magnet schedules are also a nice premium giveaway to package with sponsor couponing

MASCOT

Presenting sponsorship rights for "Monte" the Niagara University Purple Eagles. Always a fan favorite, Monte is a constant presence at all Niagara basketball & hockey events plus countless public appearances throughout the year.

Presenting Rights recognized during in-game PA announcements.
Logo and coupon on publicity picture.
(2) off campus appearances
Title sponsorship of Monte's Birthday Party in-game promotion

N-ZONE

Increasing attendance, energy level and participation among Niagara University Fans is the primary goal of a fan focused initiative entitled the N ZONE. Although meant to stimulate game day traditions among student aged ticket holders, the N ZONE will be open to any fan who shares the love of crowd inspired, collegiate athletic excitement.

Prominent banner placement in N ZONE Section for all home games and events at the Gallagher Center
Sign placement in the Gallagher Center
PA announcements highlighting your sponsorship of the N ZONE.

PURPLE EAGLES.COM

PurpleEagles.com was created to provide Niagara fans throughout the world with official, in-depth and entertaining information on all varsity teams 24 hours a day, 7 days a week. Purple Eagles fans have access to all the latest sports headlines and scores, as well as radio play-by-play. PurpleEagles.com offers potential sponsors a wide range of opportunities to leverage their message. Become a part of Niagara Athletics' fastest growing media!

Presenting Sponsor - Corporate partner logo branding and linking on all pages throughout the site, as well as the opportunity to sponsor 1 to 2 content pieces ("content sponsorship"). Full (468 x 120 pixels) and microbanner (120 x 60 pixels) run throughout entire site.
Content Sponsor- Provides corporate partner logo branding and linking off of special feature/content. Content to be sponsored can include fan poll, scoreboard, player/coaches' comments, live audio, and many more.
Advertising Banner Run-Includes full banners that rotate throughout the entire site and link back to corporate partner's website. Any length of time for advertising run.

POCKET SCHEDULES

Reach thousands of loyal Niagara fans and followers by sponsoring the schedule cards for many of the varsity sports at NU. Your company will receive the back panel of the schedule card for logo, address, phone number, and web address. Schedule cards are distributed in high traffic areas around the greater Niagara Region.

POSTERS SCHEDULE

These opportunities represent outstanding repeat viewing media for your company's logo and/or message. Typically, Schedule Posters find their way to prominent locations in retail businesses and restaurants throughout the Niagara Region.

PROMOTIONAL PREMIUMS

Souvenir premium give-a-ways are a fun way for your company to get involved with Niagara Athletics. Produced in quantities of 500-2000, each premium displays client logo and/or slogan. As Promotional sponsors receive in-game mentions, logo placement in game-day program and advanced publicity about your support.

PROMOTIONS- TIMEOUTS, HALFTIMES, INTERMISSIONS

Be a part of the action as the Purple Eagles implement fun and exciting promotions during timeouts and intermissions. You can sponsor Chuck-A-Puck, Basket/Puck Shoot Contests, T-Shirt Launches, Fan of the Game, and other great promotions on selected games or for the entire season.

PROGRAMS

Always in high demand, game day programs as sold throughout the season at Niagara basketball and hockey games (50+ games each season). Each program page measures 8.5" x 11". Ads are available in full page, ˝ page and Ľ page options.

RADIO

Reach alumni, students, staff, and fans in Niagara, Erie, Cattaraugus, Wyoming counties, and S. Ontario. Men's Hockey & Basketball to be broadcast over WJJL 1440 AM. Fifth straight season of coverage, with a growing number alumni, students, and fans listening. WJJL's audience is equally distributed among men and women between the ages of 25 -64, with the average age at approximately 40 years of age. Radio signal provides excellent coverage in Niagara's primary market area (Niagara Co., Erie Co., S. Ontario). WJJL reaches a potential audience of 1.5 million people. Games are broadcast internationally via the Internet.

VENUE SIGNAGE

Become a part of the game with signage sponsorships at Niagara's Dwyer Arena and historic Gallagher Center. The Gallagher has played host to Niagara University basketball since 1950. Named after Coach John J. "Taps" Gallagher who guided the Purple Eagles for 31 seasons, it has been home court to NBA legends Calvin Murphy, Frank Layden, and Hubie Brown.

Scorer's Table - Message will appear in up to four (4) colors on one static panel on the Score Table located opposite the television camera position. Design and production of sign responsibility of sponsor. Maximum exposure.
Banner Signage- Prominently placed 2" by 4" banner in arena. High media visibility. Limited opportunities.
Lobby Signage- Opportunity to reach your target market with signs in the arena's concourse. Your 18' x 36' sign will be prominently displayed catch fans entering, leaving and enjoying concessions during the game.

The Bob & Concetta Dwyer Arena has quickly become a Greater Niagara Athletic landmark. Since completion in 2000, the 2,000 seat arena has played host to Niagara quickly growing NCAA Division One Hockey Program.

Dasherboards- These panels (approximately three feet high by eight feet long) are a prime way to create positive advertising impressions to a wide spectrum of ice skaters, hockey players and spectators. Your advertisement will literally be part of all the exciting events taking place at Dwyer Arena. With more than 250,000 visits yearly, in addition to local media coverage, your dasher board will be ensured maximum exposure. Program includes (2) full-size dasher board advertising panels, First right of refusal for renewal of your board location.
Zamboni- Everybody loves to watch the Zamboni resurface the ice. Your company logo, colors and advertising can be part of this truly unique event. 12-month sponsorship package will include your company logo covering all of the Zamboni, exposure of your Zamboni every time either of our two ice surfaces requires resurfacing.
In-Ice Logo Signage- Sponsors will receive exposure during all skating and hockey events held at Dwyer Arena.
Concourse Signage- Opportunity to reach your target market with signs in the arena's concourse. Your 18' x 36' sign will be prominently displayed catch fans entering, leaving and enjoying concessions during the game.

For more information about joining the Purple Eagles Corporate Sponsorship Program contact the Marketing Office at (716)286-8494 or mrallo@niagara.edu.